In full-year 2025, Kia America increased USA car sales to a new record with the Kia Sportage, K4 / Forte, and Telluride the top-selling models.

2025 (January to December): Kia America increased US car sales by 7% to 852,155 vehicles. Kia sales in the USA increased for the third consecutive year and for the first time ever exceeded 800,000 vehicles in a single calendar.
Kia America USA Car and SUV Sales by Model in 2025 (Full Year)
For the full-year 2025, Kia America reported US sales by car and SUV model as follows:
| Model | 2025 | 2024 | % |
| EV9 | 15,051 | 22,017 | -31.60% |
| EV6 | 12,933 | 21,715 | -40.40% |
| K4/Forte | 140,514 | 139,778 | 0.50% |
| K5 | 72,751 | 46,311 | 57.10% |
| Soul | 50,133 | 52,397 | -4.30% |
| Niro | 31,182 | 30,094 | 3.60% |
| Seltos | 56,798 | 59,958 | -5.30% |
| Sportage | 182,823 | 161,917 | 12.90% |
| Sorento | 94,772 | 95,154 | -0.40% |
| Telluride | 123,281 | 115,504 | 6.70% |
| Carnival | 71,917 | 49,726 | 44.60% |
| Total | 852,155 | 796,488 | 7.00% |
Top-Selling Kia Models in the USA in 2025
The Sportage SUV was the top-selling Kia model in the USA in 2025 — it set a new record high for annual sales by any Kia model in the US.
Four Kia models – Carnival (+44 percent); Sportage (+13 percent); Telluride (+7 percent); and K4 (+1 percent) – posted best-ever annual sales totals, with the Sportage SUV delivering the all-time best annual performance by a Kia model.
Sales of Kia’s electrified models (+24 percent) and SUVs (+5 percent) set new annual sales records, with sales of Kia sedans increasing (+13 percent) year-over-year, illustrating the ongoing popularity of the brand’s world-class model lineup.
Car Sales by Brand in the USA in 2025 (Full Year)
- → USA Car Sales by Brand in 2025, 2024, 2023, 2022, 2021, 2020, 2019, and 2018
- → Global Sales by Brand Worldwide in 2025, 2024, 2023, 2022, 2021, and 2020
Car Sales by Brand in the USA in 2025 (Full Year):
NOTE: “Sales” as reported by the various brands generally refer to deliveries and not necessarily sales to the customer or final registration. Terms and definitions may vary. All statistics are provided by respective car manufacturers unless clearly marked otherwise.
About Kia America
Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World’s Most Sustainable Companies of 2024. Kia serves as the “Official Automotive Partner” of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid and electric vehicles sold through a network of over 775 dealers in the U.S., including several cars and SUVs proudly assembled in America*.
