In full-year 2025, Volkswagen and BMW were the top-selling car brands in Britain, with Ford improving to the third most popular marque in the UK.
2025 (January to December): Volkswagen was again the best-selling car brand in the UK, followed by BMW for the second consecutive year. Ford regained third place while Audi slipped to fifth behind Kia. Vauxhall failed to recover a top-ten position while BYD surpassed Tesla sales in Britain for the first time ever in full calendar-year 2025.
In 2025, the new car market in Britain increased 3.5% to 2,020,520 newly registered passenger vehicles. Volkswagen was the top-selling brand in the UK for the fifth consecutive year. The Ford Puma was again the favorite car model of the British in 2025, and the Tesla Model Y remained the best-selling battery-electric car in the UK.
Latest British Car Sales Data: 2025: Market Overview, Brands, Models, Electric; 2024-2008.
Best-Selling Car Brands in Britain in 2025 (Full Year)
The top-selling car marques in the UK in the full-year 2025 were as follows, according to the SMMT:
| – | MARQUE | 2025 | 2024 | % Change |
| Total UK Market | 2,020,520 | 1,952,778 | 3.47 | |
| 1 | Volkswagen | 178,607 | 166,304 | 7.40 |
| 2 | BMW | 122,723 | 125,265 | -2.03 |
| 3 | Ford | 118,998 | 109,955 | 8.22 |
| 4 | Kia | 113,436 | 112,252 | 1.05 |
| 5 | Audi | 111,115 | 122,431 | -9.24 |
| 6 | Hyundai | 93,124 | 91,808 | 1.43 |
| 7 | Toyota | 90,126 | 101,444 | -11.16 |
| 8 | Nissan | 90,102 | 100,446 | -10.30 |
| 9 | Mercedes | 89,267 | 102,757 | -13.13 |
| 10 | MG | 85,155 | 81,536 | 4.44 |
| 11 | Skoda | 83,304 | 78,601 | 5.98 |
| 12 | Peugeot | 83,044 | 68,905 | 20.52 |
| 13 | Vauxhall | 81,921 | 78,895 | 3.84 |
| 14 | Volvo | 68,776 | 66,408 | 3.57 |
| 15 | Renault | 65,537 | 57,967 | 13.06 |
| 16 | Land Rover | 60,720 | 61,290 | -0.93 |
| 17 | BYD | 51,422 | 8,788 | 485.14 |
| 18 | Mini | 47,328 | 46,975 | 0.75 |
| 19 | Tesla | 45,513 | 50,334 | -9.58 |
| 20 | Cupra | 41,214 | 30,398 | 35.58 |
| 21 | Mazda | 31,443 | 28,429 | 10.60 |
| 22 | Dacia | 30,005 | 31,457 | -4.62 |
| 23 | Jaecoo | 28,232 | 209 | 13,408.13 |
| 24 | Honda | 23,017 | 30,636 | -24.87 |
| 25 | Seat | 23,015 | 36,782 | -37.43 |
| 26 | Citroen | 20,732 | 30,371 | -31.74 |
| 27 | Omoda | 19,855 | 3,629 | 447.12 |
| 28 | Porsche | 18,805 | 20,000 | -5.98 |
| 29 | Suzuki | 18,226 | 23,059 | -20.96 |
| 30 | Polestar | 16,959 | 8,693 | 95.09 |
| 31 | Lexus | 16,454 | 16,651 | -1.18 |
| 32 | Jeep | 10,616 | 9,041 | 17.42 |
| 33 | Fiat | 8,764 | 14,253 | -38.51 |
| 34 | Chery | 5,517 | 0 | 0.00 |
| 35 | Leapmotor | 4,273 | 0 | 0.00 |
| 36 | Alfa Romeo | 3,000 | 1,666 | 80.07 |
| 37 | Subaru | 2,144 | 2,419 | -11.37 |
| 38 | Smart | 1,770 | 1,981 | -10.65 |
| 39 | Alpine | 1,742 | 371 | 369.54 |
| 40 | Jaguar | 1,725 | 16,617 | -89.62 |
Top 10 Largest Car Brands in the UK in 2025
For the fifth consecutive year, Volkswagen was the best-selling car marque in the UK. VW improved its market share in Britain to 8.84%.
Despite slightly weaker sales, BMW was the second-largest car brand in Britain for the second consecutive year.
Ford improved two positions to third with the strongest increases in car sales among the top-ten best-selling car brands in Britain in 2025. Kia remained fourth.
Audi slipped two rank positions with sales down by nearly a tenth. Hyundai improved from ninth while Nissan and Toyota maintained their positions despite weaker sales. Mercedes-Benz slipped to ninth from sixth.
MG maintained its tenth place with stronger sales. No new brands entered the top ten list in 2025.
A few salient car sales statistics from lower down the marque rankings in Britain in 2025:
- BYD sales improved nearly 500% to pass Tesla in Britain for the first time ever. (Not all BYD cars sold in the UK are electric.
- Jaecoo, Omoda, and Polestar entered the top 30.
- Lexus, Jeep, Fiat, and Jaguar dropped out of the top 30.
In 2025, the new car market in Britain increased 3.5% to 2,020,520 newly registered passenger vehicles. Volkswagen was the top-selling brand in the UK for the fifth consecutive year. The Ford Puma was again the favorite car model of the British in 2025, and the Tesla Model Y remained the best-selling battery-electric car in the UK.
Latest British Car Sales Data: 2025: Market Overview, Brands, Models, Electric; 2024-2008.
