2018 (January) Germany: Best-Selling Electric Car Models and Brands

January 2018: The Smart ForTwo was the top-selling electric car model in Germany with Smart also by far the leading electric car brand.

Smart Electric Drive
Smart Electric Drive © Daimler

In January 2018, the best-selling electric car model in Germany was the Smart Fortwo, ahead of the Kia Soul and Volkswagen Golf. The Renault Zoe slipped to fourth. Smart was also the leading electric carmaker in Germany in January 2018 followed by VW, Kia and Renault.

The New Electric Car Market in Germany in 2018 (January)

New electric passenger vehicle registrations in Germany in January 2018 more than doubled to 2,764 cars compared to 1,323 electric cars sold in January 2017.

Total new passenger vehicle (PKW) registrations in Germany in January 2018 according to the KBA were 269,429 cars giving electric cars a market share of 1.03% of the total German new car market.

Best-Selling Electric Car Brands in Germany in January 2018

The best-selling marques of electric cars in Germany in January 2018 were as follows:

  Brand Jan 2018 1-12/2017
  All Electric Cars 2,764 25,056
  Share of Total Car Market 1.03% 0.73%
1 SMART 902 3,745
2 VW 524 4,105
3 KIA 450 2,934
4 RENAULT 299 4,322
5 BMW 210 2,791
6 HYUNDAI 191 885
7 OPEL 67 231
8 TESLA 63 3,332
9 NISSAN 26 1,043
10 AUDI 18 115
11 CITROEN 4 197
12 PEUGEOT 4 269
13 MERCEDES 3 544
14 MITSUBISHI 1 35
15 Source: KBA    

Top-Selling Electric Car Bands in Germany in January 2018

Only 14 car brands sold electric cars in Germany in January 2018 with most selling rather insignificant numbers. Due to the relatively low actual numbers involved, large orders from car rental or car sharing firms may severely influence the electric car market.

Smart was the clear leading electric car brand in Germany in January 2018 selling nearly a third of all electric cars. Smart was flying the electric car flag for Daimler with only three new Mercedes-Benz electric cars registered in January 2018.

Smart moved up from third for the full year 2017 while Volkswagen maintained its second place. Kia moved up from fifth while Renault slipped from first to fourth. BMW moved up a place and Hyundai two.

Other carmakers failed to sell more than 100 electric cars in Germany in January 2018. Tesla slipped four places while Nissan slipped two.

Best-Selling Electric Car Models in Germany in January 2018

The top-selling electric car models in Germany in January 2018 were as follows:

  Brand Model January 2018 1-12/2017
  Total Market   2,764 25,056
1 Smart Fortwo 729 2,987
2 Kia Soul 450 2,933
VW Golf 450 3,026
4 Renault Zoe 299 4,322
5 BMW I3 210 2,791
6 Hyundai Ioniq 189 881
7 Smart Forfour 173 758
8 VW UP 73 1,078
9 Opel Ampera 67 231
10 Tesla MODEL S 45 2,241
11 Tesla MODEL X 17 1,090
12 Nissan NV200 15 202
13 Nissan Leaf 11 841
14 Mercedes-Benz B-Class 3 542
15 Source: KBA      

Top-Selling Electric Car Models in Germany in January 2018

The Smart Fortwo was the clear favorite electric car model in Germany taking more than a quarter of the total electric car market in January 2018. The smart, which was only launched towards the end of 2017, moved up from third place for the full year 2017.

The Kia Soul, up from fourth, joined the VW Golf at second place at the start of 2018 while the Renault Zoe slipped from first to fourth. The BMW i3 maintained fifth place while the Hyundai Ioniq improved from ninth.

The Smart Forfour moved from 11th to 7th while the VW Up remained at 8th. The Opel Ampera improved from 14th to ninth.

The Tesla Model S slipped from 6th to 10th while the Tesla Model X slipped from 7th to 11th.

The Nissan Leaf, due for a new model soon, slipped behind the Nissan NV200. The Mercedes-Benz B-Class was the only other model individually listed but with only 3 new electric cars registered hardly worth the effort.

The Mitsubishi i-Miev, Peugeot Ion and Citroen C-Zero – long the mainstay of electric cars in Europe – seemed to become insignificant in 2018.

Electric Car Sales in Germany

Electric Car Sales in Germany

About the author:

Henk Bekker

Henk Bekker is a freelance writer with over 20 years of experience in online writing. His best-selling cars website has been reporting car sales statistics since 2008 with classic car auction prices focusing on the most expensive automobiles sold at public auctions in the past decade. He also owns the travel websites European-Traveler.com and Lake Geneva Switzerland. Henk holds an MBA from Edinburgh Business School and an MSc in Finance from the University of London.