In full-year 2024, Porsche increased sales in the USA to a new record 76,167 cars with the Macan, Cayenne, and 911 the top-selling models.

2024 (January to December): Porsche Cars North America, Inc. (PCNA) reported retail deliveries in the United States totaled 76,167 vehicles, a one percent increase, for the second consecutive record sales year in the USA. The Macan and Cayenne were the best-selling Porsche models in the USA but sales of the 911 increased by an impressive fifth and the 718 by a quarter.
Porsche USA Car Sales by Model in 2024
Porsche sales in the USA by model were as follows in 2024:
PORSCHE MODEL | Sales 2024 | Sales 2023 |
ALL 911 | 14,128 | 11,692 |
ALL 718 | 5,698 | 4,526 |
ALL TAYCAN | 4,747 | 7,570 |
ALL PANAMERA | 3,982 | 4.205 |
ALL CAYENNE | 22,432 | 20,475 |
ALL MACAN | 25,180 | 26,947 |
TOTAL | 76,167 | 75,415 |
Over the course of 2024, the two-door Porsche sports cars posted significant gains in the USA. The 911 achieved a record of 14,128 retail sales, representing a 20.8 percent increase over 2023. Meanwhile, 718 deliveries totaled 5,698 units: a 25.9 percent increase over 2023. Together, two-door models accounted for 26 percent of all Porsche cars sold in the United States in 2024.
Cayenne sales totaled 22,432 units β a new record in the modelβs history β and a 9.6 percent increase over 2023. Sales of the Macan totaled 25,180 units while Panamera sales totaled 3,982.
Car Sales by Brand in the USA in 2024 (Full Year)
- β USA Car Sales by Brand in 2024, 2023, 2022, 2021, 2020, 2019, and 2018
- β Global Sales by Brand Worldwide in 2024, 2023, 2022, 2021, and 2020
Car Sales by Brand in the USA in 2024 (Full Year):
- Acura (Honda)
- Alfa Romero (Stellantis)
- Audi
- BMW (including Mini)
- Buick (GM)
- Cadillac (GM)
- Chevrolet (GM)
- Chrysler (FCA)
- Dodge (FCA)
- FCA (Stellantis)
- Fiat (Stellantis)
- Ford
- GM (General Motors including Buick, Cadillac, Chevrolet, GMC)
- GMC (GM)
- Honda (including Acura)
- Hyundai
- Infiniti
- Jeep (FCA)
- Kia
- Lexus (Toyota)
- Lincoln (Ford)
- Mazda
- Mercedes-Benz
- Mini (BMW)
- Mitsubishi
- Nissan
- Porsche
- Ram (FCA)
- Stellantis (FCA)
- Subaru
- Toyota
- Volkswagen
NOTE: βSalesβ as reported by the various brands generally refer to deliveries and not necessarily sales to the customer or final registration. Terms and definitions may vary. All statistics are provided by respective car manufacturers unless clearly marked otherwise.