2023 (Full Year) Global: Volkswagen Group Worldwide Car Sales

In full-year 2023, the Volkswagen Group increased worldwide car sales by 12% with VW as the largest brand followed by Audi and Skoda.

2023 (January to December): the Volkswagen Group increased global car sales by 12% to 9,239,500 vehicles. Western Europe was the largest market for Volkswagen although China remained the largest single-country market but VW Group sales in the world’s largest car market were flat in 2023.

Volkswagen Group Car Sales by Global Market in 2023

The most important global car markets for the Volkswagen Group in 2023 were as follows:

Market	Sales 2023	Sales 2022	% 23/22
Western Europe	3,271,000	2,711,300	20.6
Central and Eastern Europe	503,500	441,900	13.9
North America	993,100	842,600	17.9
South America	518,200	473,700	9.4
China	3,236,100	3,184,500	1.6
Rest Asia-Pacific	358,400	329,500	8.8
Middle East/Africa	359,300	279,300	28.6
World	9,239,500	8,262,800	11.8

In Europe, Volkswagen Group deliveries rose by 19.7 percent to 3,774,500 vehicles. Of these, 472,400 vehicles had an all-electric drive, an increase of 34.2 percent compared to the previous year. The BEV share of total deliveries thus rose to 12.5 percent after 11.2 percent in 2022. The Group was once again the BEV market leader and gained market share in this segment.

In Western Europe, growth was even more pronounced at 20.6 percent. Here, 3,271,000 customers took delivery of a Group brand vehicle. In Germany, the Volkswagen Group’s deliveries rose by 15.1 percent to 1,185,100 vehicles. In Central and Eastern Europe, 503,500 vehicles were handed over which corresponds to a growth of 13.9 percent.

In North America, the Volkswagen Group also significantly increased its deliveries by 17.9 percent to 993,100 vehicles. At 713,100 vehicles, the USA accounted for the largest share. This corresponds to an increase of 13.0 percent compared to the previous year. All-electric models were also an important growth driver here, increasing by 60.8 percent to 71,000 vehicles. The BEV share of deliveries thus rose to 10.0 percent after 7.0 percent in the previous year.

In South America, the Group handed over 9.4 percent more cars to customers than in the previous year, a total of 518,200 vehicles. A major contribution to this was made by Brazil, where 398,300 models were delivered. This corresponds to an increase of 18.0 percent compared to the previous year.

The Asia-Pacific region recorded an overall increase in deliveries of 2.3 percent to 3,594,500 vehicles.  In its largest single market, China, the Group achieved growth of 1.6 percent to 3,236,100 vehicles despite a challenging market environment. Volkswagen brand lost its lead in the Chinese car market to BYD, which changed to electric cars only in 2023.

See also: 2023 (Full Year) Global: Volkswagen Group Worldwide Electric Car Sales.

Volkswagen Group Car Sales Worldwide by Brand in 2023

Volkswagen Group global car sales by brand in 2023 were as follows:

Brand	Sales 2023	Sales 2022	% 23/22
Brand Group Core	6,662,200	6,008,800	10.9
Volkswagen Passenger Cars	4,866,800	4,563,300	6.7
ŠKODA	866,800	731,300	18.5
SEAT/CUPRA	519,200	385,600	34.6
Volkswagen Commercial Vehicles	409,400	328,600	24.6
Brand Group Progressive	1,918,900	1,638,600	17.1
Audi	1,895,200	1,614,200	17.4
Lamborghini / Bentley	23,700	24,400	-3
Brand Group Sport Luxury	320,200	309,900	3.3
Porsche	320,200	309,900	3.3
Brand Group Trucks	338,200	305,500	10.7
MAN	115,700	84,400	37.1
Volkswagen Truck & Bus	37,100	54,000	-31.3
Scania	96,600	85,200	13.3
Navistar	88,900	81,900	8.5
Volkswagen Group (total)	9,239,500	8,262,800	11.8

Almost all Volkswagen Group brands recorded growth in 2023, in some cases substantial. SEAT/CUPRA achieved the highest increase in the passenger car segment with a rise of 34.6 percent, while MAN led the way in the truck segment with an increase of 37.1 percent. 

Global Worldwide Car Sales by Brand in 2023 (Full Year)

→ USA Car Sales by Brand in 2023, 2022, 2021, 2020, 2019, and 2018

→ Global Worldwide Car sales by Brand in 2023, 2022, 2021, 2020

Global worldwide sales by brand in 2023:

• Alpine (incl. Renault)
• Audi
• Bentley
• BMW (incl. MINI)
• BYD
• Dacia (incl. Renault)
• Hyundai
• Jaguar (incl. Land Rover)
• JLR (incl. Jaguar & Land Rover)
• Kia
• Lamborghini
• Land Rover (incl. Jaguar)
• Lexus
• Mercedes-Benz
• MINI (incl. BMW)
• Porsche
• Renault
• Renault Group (incl. Alpine & Dacia)
• Rolls-Royce
• Skoda
• Tesla — Model Y World’s Best-Selling Car Model
• Toyota (incl. Lexus and Daihatsu)
• Volkswagen Group Sales
• Volkswagen Group Electric Car Sales
• Volvo

NOTE: “Sales” as reported by the various brands generally refer to deliveries and not necessarily sales to the customer or final registration. Terms and definitions may vary. All statistics are provided by respective car manufacturers unless clearly stated otherwise.

About Volkswagen Group

The Volkswagen Group is one of the world’s leading car makers, headquartered in Wolfsburg, Germany. It operates globally, with 115 production facilities in 19 European countries and 10 countries in the Americas, Asia, and Africa. With around 676,000 employees worldwide. The Group’s vehicles are sold in over 150 countries.