In 2020, Mercedes-Benz passenger vehicle sales in the USA contracted by 14% to 275,000 cars with the GLC and GLE the top-selling models.
In full-year 2020, Mercedes-Benz USA (MBUSA) recorded sales of 274,916 Mercedes-Benz passenger vehicles and 50,999 Vans. This brings MBUSA’s total year-to-date sales to 325,915 units, a decrease of 8.9% versus 2019. SUVs took nearly two-thirds market share for Mercedes sales in the US in 2020.
Mercedes-Benz USA Sales by Model in 2020 (Full Year)
Mercedes-Benz US sales per car and SUV model were as follows in 2020:
*Model has been discontinued in the U.S. market.
Mercedes-Benz volume leaders were the GLC, GLE, and the E- Class/CLS with totals of 52,626; 48,154; and 27,102 respectively. SUVs accounted for 65% of total sales in 2020. The all-new GLA and GLB SUVs accounted for more than 25% of total SUV sales in 2020.
Q4 sales of Mercedes-AMG high-performance models totaled 11,128 units (+29.1%) which helped push the sub-brand to its best year ever with 34,079 vehicles sold year-to-date (+1.5%).
“I am both encouraged and impressed by the entrepreneurial spirit and commitment of our dealer partners to tirelessly deliver for our customers, amidst a host of unprecedented challenges in 2020,” said Dimitris Psillakis, President and CEO of MBUSA. “We are excited to introduce nine new models in the months ahead, including the all new S-Class and the EQS electric, and continue to leverage the natural market gravitation of SUVs.”
Car Sales by Brand in the USA in 2020 (Full Year)
- FCA (Jeep, Ram, Chrysler, Dodge, Fiat, Alfa Romeo)
- General Motors (GM, Buick, Cadillac, Chevrolet, GMC)
About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Atlanta, is responsible for the distribution, marketing, and customer service for all Mercedes-Benz products in the United States. MBUSA offers drivers the most diverse lineup in the luxury segment with 15 model lines ranging from the sporty A-Class sedan to the flagship S-Class and the Mercedes-AMG GT R.