2020 (Full Year) USA: Mercedes-Benz Car Sales and Models

In 2020, Mercedes-Benz passenger vehicle sales in the USA contracted by 14% to 275,000 cars with the GLC and GLE the top-selling models.

In 2020, Mercedes-Benz passenger vehicle sales in the USA contracted by 14% to 275,000 cars with the GLC and GLE the top-selling models.
Mercedes-Benz GLB © Daimler AG

In full-year 2020, Mercedes-Benz USA (MBUSA) recorded sales of 274,916 Mercedes-Benz passenger vehicles and 50,999 Vans. This brings MBUSA’s total year-to-date sales to 325,915 units, a decrease of 8.9% versus 2019. SUVs took nearly two-thirds market share for Mercedes sales in the US in 2020.

Mercedes-Benz USA Sales by Model in 2020 (Full Year)

Mercedes-Benz US sales per car and SUV model were as follows in 2020:

Model20202019% Change
A-CLASS15,33217,641-13.10%
B-CLASS*18-87.50%
CLA10,99712,400-11.30%
C-CLASS26,29449,153-46.50%
E-CLASS/CLS27,10240,113-32.40%
S-CLASS8,58912,528-31.40%
SLC2,1221,84015.30%
SL1,7821,6905.40%
SLS*20
AMG GT3,4894,208-17.10%
GLA25,34822,13714.50%
GLB23,1831,1731876.40%
GLC52,62673,650-28.50%
GLE48,15449,980-3.70%
GLS22,17222,225-0.20%
G-CLASS7,7237,3485.10%
TOTAL274,916316,094-13.00%
Vans50,99941,63522.50%
GRAND TOTAL325,915357,729-8.90%

*Model has been discontinued in the U.S. market.

Mercedes-Benz volume leaders were the GLC, GLE, and the E- Class/CLS with totals of 52,626; 48,154; and 27,102 respectively. SUVs accounted for 65% of total sales in 2020. The all-new GLA and GLB SUVs accounted for more than 25% of total SUV sales in 2020.

Q4 sales of Mercedes-AMG high-performance models totaled 11,128 units (+29.1%) which helped push the sub-brand to its best year ever with 34,079 vehicles sold year-to-date (+1.5%).

“I am both encouraged and impressed by the entrepreneurial spirit and commitment of our dealer partners to tirelessly deliver for our customers, amidst a host of unprecedented challenges in 2020,” said Dimitris Psillakis, President and CEO of MBUSA. “We are excited to introduce nine new models in the months ahead, including the all new S-Class and the EQS electric, and continue to leverage the natural market gravitation of SUVs.”

Car Sales by Brand in the USA in 2020 (Full Year)

Car Sales by Brand in the USA in 2020 (Full Year):

About Mercedes-Benz USA

Mercedes-Benz USA (MBUSA), headquartered in Atlanta, is responsible for the distribution, marketing, and customer service for all Mercedes-Benz products in the United States. MBUSA offers drivers the most diverse lineup in the luxury segment with 15 model lines ranging from the sporty A-Class sedan to the flagship S-Class and the Mercedes-AMG GT R.

About the author:

Henk Bekker

Henk Bekker is a freelance writer with over 20 years of experience in online writing. His best-selling cars website has been reporting car sales statistics since 2008 with classic car auction prices focusing on the most expensive automobiles sold at public auctions in the past decade. He also owns the travel websites European-Traveler.com and Lake Geneva Switzerland. Henk holds an MBA from Edinburgh Business School and an MSc in Finance from the University of London.